Enervee. Shop energy-smart.
Enervee was founded by two friends, Matthias Kurwig and Don Epperson, in the summer of 2010 while both were planning to buy energy efficient appliances for their new homes. That simple task turned out to be very challenging as it required searching through 18 different data sources to be able to truly compare the energy efficiency of TVs, Refrigerators, Washing Machines, and other household electronics and appliances. This began a quest to create a platform which could automatically rank products and people based on their energy efficiency - the outcome of which was the Enervee® Score.
Over time we have analyzed over 100,000 products to uncover quite a few interesting learnings such as whether it is better to pick an LCD over a Plasma TV or a French Door instead of a Side-by-Side refrigerator. It truly surprised us that some of these simple choices end up saving hundreds or even thousands of dollars over the lifetime of the product. Another key learning was that even Energy Star certified electronics or appliances have a meaningful difference in energy consumption and, in turn, yearly operating cost.
In addition to comparing the efficiency of products, we wanted to go above and beyond national averages to get down to the heart of the matter, which is how much does it really cost you to run a specific device. We enable you to select your local electricity rate from a database of over 3,000 residential utility rates and the ability to customize your product usage profile (i.e. number of hours of TV watched per day). By calculating your personal energy cost, we can make specific product recommendations by comparing the products you have at home to the most efficient models on the market. Additionally, we have an Eco-View to show how a product's energy consumption has a direct impact on the environment.
Enervee has a simple mission - to make it easier for you to find the products that save energy, save you money, and help the planet.
Find out more about what we do
Prior to putting #WattsInYourWallet at Enervee, Matthias was the global COO of Neo@Ogilvy, the digital media and marketing arm of WPP’s Ogilvy Group. He headed operations of Neo@Ogilvy’s 30 offices around the world, and led the development of technologies, systems and processes for a staff of 700.
Matthias is founder of Planetactive, one of the leading full-service digital agencies in the German-speaking markets with more than 80 specialists at offices in Düsseldorf, Zurich and Vienna. Planetactive was acquired by the Ogilvy Group in 2006, and is now part of Neo@Ogilvy.
Don is also Executive Chair and Co-Founder of Simpli.fi, a search informed online advertising platform. Prior to Simpli.fi, Don served as Global CEO of Havas Digital - one of the industry's largest digital holding companies. Prior to Havas Digital, Don was founder and CEO of HookMedia - a technology-based digital media agency that was sold to Media Contacts in 2001.
Don sits on the boards of directors of Enervee, AdSafe, digitalArbor, and buildOn. Don has spoken often on digital media, privacy, data, and real-time platforms. Don holds an MBA from the Darden School at the University of Virginia and a BA from Rutgers College.
David has been in software development and technology professionally for over 20 years. He started as a software manager and lecturer at the University of Calgary before moving to Los Angeles where he was CTO and senior architect for technology companies. David has been involved with a number of internet start-ups and has founded his own software company.
David holds a Bachelor of Science from the University of Calgary and has extensive experience in critical areas like code optimization, caching & scalability, asynchronous & systems programming, sockets & shared memory as well lightweight process programming.
Alex has a decade of experience with business development and enterprise software implementation in the smart grid, social mobile/web, and insurance sectors. He is well versed in global business, having spent four years of his career working abroad in the UK, Argentina, and South Korea. Alex's focus is on building partnerships that help Enervee leverage its unique data to expand into new industries and markets.
Alex holds a MBA, General Management, Renewable Energy from the Darden School at the University of Virginia and a Bachelor of Sciences, Information Science from the University of Pittsburgh.
Barack has been in curious about computers and writing software for as long as he can remember. He worked as an Apple Store Specialist during college and has been a student developer at California State University Northridge.
Barack holds a B.S. of Computer Science from the California State University-Northridge and is about to complete his Masters in Computer Science.
Danny has many years of experience with managing the data challenges of e-commerce businesses at scale. He pairs a deep understanding of the dynamics at shopping comparison sites from his time at Shopzilla with the unique requirements at Walmart. Danny's focus is on extending the Enervee platform into new product categories and complex data analysis.
Danny holds a B.S. of Computer Science the University of Georgia.
Guy is a professor in marketing and consumer behavior with Henley School of Business, UK, and a consultant focusing on helping clients create prosocial consumer behavior change. Guy's recent research has been featured by the American Marketing Association (US) and The Marketing Society (UK), with his work winning a 2013 award with the UK's Admap/Warc prize for strategic thinking in communications.
He is a regular contributor and presenter at events on brand strategy and consumer behavior (FT, NYT, IHT, El Pais) and is a published author (Wiley, 2011). Guy has completed post-grad programs with the University of Cambridge (UK) and Stanford Graduate School of Business (US), holds an MBA from IE (Madrid) and a PhD in social and consumer psychology from Cranfield School of Management (UK).